{"id":2233,"date":"2024-11-02T07:50:25","date_gmt":"2024-11-02T07:50:25","guid":{"rendered":"https:\/\/regular-investor.com\/index.php\/2024\/11\/02\/kolaborasi-bumn-hotel-indonesia-group-gunakan-teh-dari-ptpn\/"},"modified":"2024-11-02T07:50:25","modified_gmt":"2024-11-02T07:50:25","slug":"kolaborasi-bumn-hotel-indonesia-group-gunakan-teh-dari-ptpn","status":"publish","type":"post","link":"https:\/\/regular-investor.com\/index.php\/2024\/11\/02\/kolaborasi-bumn-hotel-indonesia-group-gunakan-teh-dari-ptpn\/","title":{"rendered":"Sinergi BUMN, Hotel Nusantara Group Gunakan Teh dari PTPN"},"content":{"rendered":"<p>              <strong>JAKARTA<\/strong> &#8211; PT Perkebunan Nusantara I (PTPN I) lalu Hotel Nusantara Group (HIG) menjalin kerja sebanding strategis untuk pemakaian teh dari PTPN I ke seluruh jaringan hotel yang dikelola oleh HIG. Dengan kerja identik ini, hasil teh PTPN I (Walini lalu Goalpara) akan digunakan untuk pelayanan kamar (service room) dan juga food and beverage di dalam seluruh jaringan hotel yang digunakan berada ke bawah naungan HIG.<\/p>\n<p>Kerja serupa ini merupakan langkah strategis yang tersebut tidak ada belaka diharapkan mampu meningkatkan brand awareness item teh BUMN di dalam kalangan penduduk luas, tetapi juga menguatkan citra hasil teh Indonesia pada lingkungan ekonomi domestik kemudian internasional.<\/p>\n<p>&#8220;Melalui kerja sejenis ini, diharapkan brand awareness produk-produk BUMN, khususnya teh dari PTPN I, akan semakin meningkat,&#8221; ucap Faturrohman, Asisten Deputi Lingkup Industri Perkebunan juga Kehutanan Kementerian BUMN, di informasi ditulis disitir Hari Jumat (1\/11\/2024).<\/p>\n<p>                  <\/strong><\/p>\n<p>Direktur Utama PTPN I Teddy Y. Danas, menambahkan, kerja sebanding ini merupakan langkah strategis di memperkenalkan barang lokal, khususnya teh produksi PTPN I. Pihaknya berharap komoditas teh merek dapat dinikmati oleh beraneka lapisan masyarakat, sekaligus meningkatkan kebanggaan terhadap item BUMN.<\/p>\n<p>&#8220;Dengan menggandeng HIG, hasil teh PTPN I akan semakin dikenal oleh penduduk luas melalui penyediaan pada hotel-hotel ternama,&#8221; kata Teddy. <\/p>\n<p>Selain diharapkan dapat menguatkan brand awareness barang teh PTPN I ke bursa nasional, kerja mirip ini juga menyokong perkembangan perekonomian Indonesia, khususnya ke sektor pariwisata lalu bidang perkebunan. Dengan semakin dikenalnya item teh PTPN I dalam kalangan tamu hotel, diharapkan permintaan terhadap produk-produk teh nasional akan meningkat.<\/p>\n<p>                  <\/strong><\/p>\n<p>&#8220;Sehingga nantinya dapat memberikan sumbangan signifikan terhadap pertumbuhan lapangan usaha teh,&#8221; jelas Teddy.                      <\/p>\n<p>Artikel ini disadur dari <a rel=\"nofollow noreferrer noopener\" href=https:\/\/ekbis.sindonews.com\/read\/1482041\/34\/kolaborasi-bumn-hotel-indonesia-group-gunakan-teh-dari-ptpn-1730466674>Kolaborasi BUMN, Hotel Indonesia Group Gunakan Teh dari PTPN<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>JAKARTA &#8211; PT Perkebunan Nusantara I (PTPN I) lalu Hotel Nusantara Group (HIG) menjalin kerja sebanding strategis untuk pemakaian teh dari PTPN I ke seluruh jaringan hotel yang dikelola oleh HIG. Dengan kerja identik ini, hasil teh PTPN I (Walini lalu Goalpara) akan digunakan untuk pelayanan kamar (service room) dan juga food and beverage di [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2234,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[7],"tags":[17,2306,2307,2308],"class_list":["post-2233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economics","tag-bumn","tag-hotel","tag-kolaborasi","tag-teh"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sinergi 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